The Competitive Advantage OEMs Can’t Ignore
The Growing Adoption of Carbon Hybrid Wheels Amongst Major OEMs
Carbon hybrid wheels have transitioned from niche motorsport technology to a serious consideration for major OEMs across performance, premium, and luxury segments. As competition intensifies, differentiation is key, and leading brands are turning to carbon hybrid wheels to gain an edge in both engineering performance and brand positioning.
For sports and performance brands, carbon hybrid wheels provide a halo technology, reinforcing their commitment to cutting-edge materials and motorsport-derived innovation. With weight reductions of up to 50%* over a traditional cast alloy wheel, they improve acceleration, braking, and handling while enhancing efficiency for EV applications.
Meanwhile, premium and luxury OEMs see them as a statement of exclusivity and prestige. The ability to offer a bespoke, ultra-premium design enhances the desirability of flagship models and limited editions, providing both a commercial and brand-building advantage.
What OEMs Demand From a Wheel Partner
For OEMs, adopting carbon hybrid wheels isn’t just about performance gains – it’s about choosing a trusted, capable supplier that can meet the stringent requirements of mass production. Beyond advanced technology, manufacturers require proven reliability, scalability, and strict compliance with global safety standards.
A true OEM wheel partner must:
- Deliver consistent quality at production scale by meeting demand without compromising precision.
- Pass rigorous OEM validation processes by ensuring durability, impact resistance, and long-term performance.
- Provide design flexibility without excessive retooling costs by offering seamless integration across multiple vehicle platforms.
- Have a proven track record with major manufacturers by demonstrating a history of successful OEM collaborations.
Why DYMAG® is Best Positioned to Deliver
With demand for carbon hybrid wheels surging across performance, premium, and luxury OEMs, selecting the right supply partner is critical. DYMAG® is uniquely positioned as a carbon wheel manufacturer that combines proven technology, global patents, and a strong track record of OEM success with the scalability and security of a Tier 1 supplier.
DYMAG® has been at the forefront of carbon wheel innovation for over three decades. Having manufactured carbon motorcycle wheels since 1990, the company pioneered carbon hybrid wheel technology, launching the first commercially available version in 2004. With industry-leading expertise in lightweight composites, DYMAG® holds critical global patents that deliver unmatched safety, durability, and performance advantages – including its proprietary BX-F™ Carbon Barrel, a scalable, high-performance solution designed specifically for OEM applications.
Now, with DYMAG’s acquisition by wheel manufacturing giant BORBET, OEMs also benefit from the backing of one of the world’s largest wheel producers. This ensures unparalleled production capacity, supply chain security, and engineering expertise, making carbon hybrid wheels a viable large-scale solution for next-generation vehicle programs.
Unmatched Safety: A Critical OEM Advantage
Safety is a non-negotiable factor for OEMs, and DYMAG’s patented BX-F™ rim technology delivers a unique advantage. BX-F™ has been specifically designed to fail safely by holding the bead seat to resist catastrophic air loss in the event of an extreme impact. This, in turn, prevents tyre demounting, ensuring greater stability and control while reducing the risk of sudden loss of traction.
DYMAG’s OEM Success Stories – Proven at the Highest Level
DYMAG’s carbon hybrid wheel technology has already been embraced by some of the most innovative and performance-focused brands, including Lanzante, BAC, and Radford. However, many of DYMAG’s OEM projects – particularly those involving new vehicle development programs – are delivered under strict NDAs, meaning they cannot be publicly disclosed. This underlines just how widely carbon hybrid wheels are being explored by leading global manufacturers.
Hyundai N Performance – Pushing the Boundaries of Lightweight Innovation
One of the most significant publicly disclosed projects is DYMAG’s collaboration with Hyundai N Performance. In partnership with composite materials specialist Hankuk Carbon, DYMAG® has been working closely with Hyundai’s high-performance division to develop an advanced new carbon hybrid wheel solution.
Designed specifically for Hyundai’s high-performance models, this technology delivers significant weight savings, improved vehicle dynamics, and increased efficiency – all critical factors for both internal combustion and electrified performance vehicles.
The first result of this collaboration was unveiled at the Goodwood Festival of Speed, where a prototype carbon hybrid N Performance wheel was showcased alongside Hyundai’s IONIQ 5 N. This debut underscored Hyundai’s commitment to cutting-edge performance technology and reinforced DYMAG’s position as a leading OEM partner.
With bespoke engineering tailored to Hyundai’s requirements, this project demonstrates the scalability and production-readiness of DYMAG’s BX-F™ carbon hybrid wheels. As demand for lightweight, high-performance solutions grows across the industry, DYMAG® is already in advanced discussions with multiple OEMs, with further original equipment supply agreements set to be announced soon.
Partnering with DYMAG® – Engage with Us Today
As OEMs increasingly turn to carbon hybrid wheels, the opportunity to integrate this lightweight, high-performance technology into future models has never been greater. With a proven track record in performance, premium, and luxury segments, DYMAG® is the only carbon wheel partner that combines pioneering expertise, patented technology, and Tier 1 manufacturing capability – now reinforced by BORBET’s global production scale.
We are actively working with OEM engineers, procurement teams, and product strategists to explore how BX-F™ carbon hybrid wheels can deliver a competitive edge in performance, efficiency, and brand differentiation.
Let’s talk. Contact us today for a technical consultation to discuss how DYMAG® can support your next-generation vehicle programs.
As the Partnership Program continues to grow, DYMAG® remains committed to advancing carbon hybrid wheel technology and collaborating with the industry’s best to redefine what’s possible in the world of high-performance wheels.
50 Years of Performance Momentum
For half a century, DYMAG® has been at the forefront of wheel innovation, producing high-performance wheels that combine cutting-edge technology with unparalleled craftsmanship. From our pioneering days to our current status as industry leaders, DYMAG® remains dedicated to delivering the best in strength, lightweight design, and superior performance.